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Digital Printing
Digital printing gives you the flexibility to manage your printing requirements more efficiently. Printed materials can be up dated more regularly without the waste of throwing out-dated materials away.
Jobs that conventionally took weeks to print can now take days or even hours.
Costs are reduced all round due to the reduced set up times because there are no films or plates to produce. The printing process is faster because digital printing can print both sides of the paper in one pass and they come out dry, ready for the next stage of the process.
Digital print really shows its advantages when producing direct mail materials.
It’s a well known fact that personalisation increases response rates. Mailings can be sent to named individuals and messages within the letter and contents of the mailing can be targeted with pinpoint accuracy.
Paper stock, text, images and spot colour can all be customised to make your message more relevant to each individual reader.
Digital printing is good for the environment, with increasing pressure being put on businesses to think about environmental issues, our new Ikon cpp660, ticks all the boxes (see technical section for the full specification).
What we print:
Direct mail
Sales promotions
Transactional mail
Brochures
Leaflets
See our Portfolio section for examples
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If you thought digital printing was just for low quality and short print runs, think again, with advances in technology over the last couple of years, digital printing can now offer major advantages over conventional printing for certain print jobs.
Advantages of digital printing:
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Fast turnaround – 24/48 hours |
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Good quality with modern digital printers |
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Cost reductions versus conventional printing |
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Colour personalisation – proven to increase response rates |
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Use of spot colour for emphasis and impact |
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Message personalisation – change message to match market trends |
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Multiple changes – match target audience and increase response rates |
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No extra costs for personalisation |
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No stock of materials required – helps cash flow and reduces storage costs |
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Can use a wide variety of paper stocks |
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In house finishing – saves time and money |
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Ideal method of printing for direct marketing campaigns |
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Print on demand – keeps materials up to date without wastage |
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| What we provide: |
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Full creative service – to give your printed material the edge |
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Paper selection – best choice for the job and within budget |
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Advice on personalisation of mailings – increase response rates |
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Folding and mechanical enclosing – for fast finishing |
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Fulfilment and mailing – one stop shop |
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Data processing – list cleansing |
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Digitally printed high quality brochures with full personalisation anywhere any colour.
• Offers you complete flexibility to manage your brochure requirements.
• No pre-printed stock required = reduces waste and cost.
• Pick and mix materials from 90gsm to 250gsm silk, gloss, matt, bond.
• Change artwork and variable data whenever you want.
• Fast turn around time.
• As many pages as you require.
OUR PROCESS:
Step One: Artwork and data from client
Step Two: Proof to client
Step Three: Pick and mix material, print personalisation, collate, stitch, trim
Step Four: Finished brochure with full integrity, ready to dispatch!
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